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5 Popular Employee Benefits to Offer in 2024

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In today’s competitive job market, attracting and retaining top talent is paramount. One of the best ways to do this is by offering attractive employee benefits. 

To help you stay ahead in 2024, let’s explore 6 popular employee benefits that are not only valuable but also align with the changing needs and expectations of the modern workforce.

1. Health and Wellness Benefits

In 2024, providing your employees with comprehensive healthcare coverage is no longer an option—it’s a necessity. This includes not only traditional medical insurance but also dental, vision, and preventive care. 

The mental health of employees has also taken center stage in recent years. Offering mental health benefits, including counseling services and stress management programs, can make a significant difference in employee morale and productivity.

Another health benefit you should consider for 2024 is telemedicine and virtual healthcare options. Providing telemedicine options gives employees greater access to medical professionals, offering them a convenient way to connect with their health providers. In 2024, it’s not just about providing benefits but making them accessible and convenient.

2. Flexible Work Arrangements

Remote and hybrid work arrangements remain a popular benefif employers should consider offering in 2024. Offering the flexibility for employees to work from home, or a mix of office and home, can improve work-life balance, reduce commute times, and contribute to overall job satisfaction.

Beyond hybrid and remote work arrangements, some employers are even offering compressed workweeks. Compressed workweeks, which condense the standard workweek into fewer days, can be an extremely attractive benefit that can help you land top job candidates and keep your best employees.

3. Professional Development Opportunities

Employees are looking for opportunities to enhance their skills and advance in their careers. Providing training and upskilling programs not only benefits the individual but also your company as a whole.

You could also consider empowering your employees to increase their knowledge and skill sets by offering tuition reimbursement. Encouraging employees to pursue further education or gain new qualifications through educational assistance or tuition reimbursement demonstrates a commitment to their growth and development.

4. Financial Benefits

Competitive salaries remain a fundamental employee benefit, especially in a tight labor market with low unemployment. Additionally, performance-based bonuses incentivize employees to excel and contribute to the company’s success.

Besides offering competitive compensation and attractive bonuses, employers should also have retirement plans with employer contributions if they want to stay competitive in the hiring market.

If you want to further your edge over the competition, offering stock options or equity in the company can be a powerful motivator for current employees and an attractive option for top talent considering your company.

5. Work-Life Balance Initiatives

Providing a solid work-life balance is still one of the most popular perks employers can offer. Paid time off and flexible vacation policies allow employees to balance work and personal life effectively. Recognizing the importance of family, parental leave and family-friendly policies also supports employees in both their professional and personal roles.


In 2024, staying competitive in the job market involves offering the right employee benefits that cater to the evolving needs and expectations of your workforce. These popular benefits will not only attract top talent but also keep your employees motivated and engaged.

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If you need top talent for your accounting and finance team, partner with the recruiting and staffing experts at Burchard & Associates. We help organizations in St. Louis find and hire the people they need to succeed. Contact us today to learn more.

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